Hi! I'm Warren, an experienced executive with 25 years of product management and operations experience.
A visionary product development innovator and problem-solver with strong strategic, analytical, and leadership skills in both corporate and startup environments, I have a deep business knowledge of direct to consumer, B2B Internet marketing and social media services. Results-oriented with extensive experience driving unprecedented award winning products and profit growth through the definition and delivery of world-class consumer products and technical/online experiences.
In simple terms, I do 2 things: incubate your ideas or optimize your product organization.
For incubation, I focus on a proven plan to determine product viability, then build a detailed financial model and go-to-market plans; then use my own R&D resources to build fast prototypes. If all that goes well, I can build robust executive summaries, pitch decks and equity outlines to pitch to my own personal network of investors to raise needed funds between $25K and $4M. After funding is received, I can lead the organization or components of it: Marketing, Product or Engineering.
For product transformations, I focus on improving organizational structure and software developmental processes, ie: are the right people on the bus and are you making the most of a product-Agile development mindset. To make changes, I utilize pragmatic marketing strategies, financial ROI, long term valuation, optimal Agile development methodologies and general management of both small and large product and engineering teams.
What I know
Agile/Rapid Product Development
Early stage incubation for startups
Outsourcing and Remote Management
WC3 Dev/Design Standards
PPM Level Financial Modeling
Seed and Series A Fund Sourcing